Pantene Pro-V, Damage Blocker Range |
Recently I attended the launch of Pantene's latest range of shampoos and conditioners called the Pantene Pro-V with Damage Blockers, held at Cafe 44. Now I've been seeing the ads for quite some time and wondered what water damage is all about. Most of us have felt a noticeable change in our skin and hair while we are travelling specially upcountry. Also you must've heard people saying "mujhay yahan ka pani suit nahi karta" and also getting compliments on your hair/skin once you come back from vacations.
Nina Lotia & Aamina Sheikh |
The quality of water is actually an important part of our daily beauty regime. Most of us wash our hair on daily basis or every other day. Our hair is stripped off their natural oil whenever we wash them and if we are using hard water it goes through more damage. The water in our region i,e, Middle East and South Asia is mostly hard water with high content of minerals such as copper and limestone which makes the hair dry, brittle and more prone to hair fall.
Pantene is known for solutions to all kind of hair damage: be it colour treatment, sun damage, split ends, dryness etc. It has come up with a new range of shampoos and conditioners preventing hair damage caused due to water. A detailed presentation given by renowned hair stylist Nina Lotia explained a lot about what our hair goes through during daily washes. She shared her experience of visiting the Pantene lab in Singapore and described how the product actually works through washes to reduce damage and recover hair. The new Pantene Pro-V range is gentle enough to be used everyday. The beautiful actress Aamina Sheikh (Pantene's beauty ambassador) was also present at the event. She answered various questions from the girls and shared her haircare tips with the audience.
Nina Lotia & Aamina Sheikh |
Overall another good quality shampoo with the promise of softer, manageable hair from Pantene.
The Pantene team |
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